We are taught to set SMART goals: Specific, Measurable, Achievable, Realistic, and Time-bound. But what if "Realistic" is the exact reason you are playing small?
The Problem with "Realistic"
When you set a realistic goal, you base it on your current capabilities. You use historical data to project future performance. This ensures you only achieve incremental growth—a 10% or 20% improvement.
Exponential outcomes require unreasonable goals. When you aim for a 10X improvement, you are forced to abandon your current operating procedures. You cannot work 10 times harder. You must think 10 times bigger.
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VD PATIL